A Strong Digital Start for an Entrepreneur

Pegotec developed the official website for Strictly Coaching, a fast-growing personal brand founded by coach Richard Cannane. This project gave Richard a powerful and professional online presence designed to convert visitors into coaching clients. The website, launched in April 2025, delivers a clean, mobile-friendly, and SEO-optimized experience tailored to a social media-driven audience.

A Clear Goal for a Focused Brand

Richard approached Pegotec with a simple yet ambitious goal: to build a website that supports his coaching business, reflects his personality, and allows users to get in touch quickly and easily. With an established Instagram presence and growing demand for his services, Richard needed a web platform that would bring consistency and credibility to his brand.

From the beginning, Pegotec worked closely with Richard to define the site’s purpose and user journey. Together, we developed a focused digital strategy that guided visitors from discovery to inquiry. The goal was to ensure a smooth experience across all devices, particularly for mobile users arriving via social media platforms.

Designed to Be Personal and Professional

The final design is clean, direct, and mobile-first. It uses large visuals and modern typography to express Richard’s unique energy and message. The homepage introduces Richard and his coaching offer with clarity, while social proof in the form of testimonials and transformations builds trust. Pegotec also integrated an Instagram feed to keep the site fresh with daily content and reinforce authenticity.

We optimized every interaction on the site—from browsing to contacting Richard—to be intuitive and fast. A simple contact form invites users to take the next step without distractions, while clear calls to action encourage conversions. The lightweight design ensures excellent performance, even on mobile data networks.

Developed for Flexibility and Speed

Pegotec built the Strictly Coaching website using a custom WordPress setup. This allows Richard complete control over his content while ensuring technical stability and fast loading times. Our developers adhered to SEO best practices throughout the development process, implementing clean code, accurate metadata, optimized images, and a responsive design.

Security and privacy were also taken seriously. We configured the site with SSL encryption and Google Captcha to protect contact forms and user data. On the backend, we ensured ease of use so Richard can update content without needing external support.

Ready for Growth and Scale

The Strictly Coaching site is built to evolve. While the current version serves as a sleek online portfolio and conversion tool, it can be easily expanded with additional features, such as client login areas, training program downloads, or e-commerce components.

To support growth, we installed analytics tools that enable Richard to track traffic sources, engagement, and conversion behavior. This insight helps him refine his marketing and expand his coaching business with data-backed confidence.

Smooth Project Execution

Pegotec completed the project within a streamlined timeframe. We guided Richard from planning and structure to design and deployment. At launch, we provided training and support to ensure he could manage content independently. The result is a site that looks great, loads quickly, and performs effectively, just like the brand it represents.

Ongoing Support

Pegotec remains available for future updates, feature expansions, and technical assistance. As Strictly Coaching continues to grow, we’re here to support the digital side of that journey.

Final Thoughts

Strictly Coaching is an excellent example of how a personal brand can stand out with the proper digital foundation. Pegotec didn’t just deliver a website—we helped bring a brand to life online. It’s professional, practical, and purpose-built to grow with its founder.

Visit https://strictlycoaching.com to see the result. Thinking of building something similar? Get in touch with Pegotec—we’re ready to support your journey.

Project Information
Project Start April 2025
Technologies
  • WordPress
  • Figma
  • HTML5
  • CSS3
  • JavaScript
  • SEO Best Practices
  • SSL Encryption
  • Google Captcha
  • Responsive Design
  • Instagram Feed Integration
  • CMS Architecture
  • Mobile Optimization
  • UX/UI Design
  • Custom Theme Development.
Project Screenshots

Screenshots

Pegotec Testimonials
Pegotec Testimonials
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